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Web Guy Tom

Is "M-Commerce" Possible?

 

I have my smartphone within arm's reach about 24 hours a day. I was in the market to purchase a new OtterBox case for my iPhone the other day. While I shopped for the case I wanted (and added it to a shopping cart) on my smartphone, I ended up abandoning my cart and making the purchase on my laptop. 

Why? 

I was in the 30% who had reservations about sending credit card data on my mobile device. The most common reason people shop on their computers is they can't get a clear image of the product, according to the UPS Pulse of the Online Shopper poll

Why do you shop on a computer versus a mobile device? Is it security? Comparison shopping? Or is it tough to buy the product on the mobile device? Infographic: Reasons for Shopping on a Computer vs. Mobile Device | Statista

You will find more statistics at Statista

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